Singles’ Day is a day for chinese people to celebrate and socialize their pride on being single. It was started in 1993 in Nanjing by a group of bachelors. It is celebrated on November 11, for the numerical date “11/11” as it shows four “singles”. In 2009, Alibaba (Asia’s largest online ecommerce tech company) turned it into an online shopping event by offering massive discounts...
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A Simple Guide to Understand E-Commerce in Asia
With over USD $900 Billion in sales in the e-commerce market, Asia is the largest e-commerce market worldwide. That's why we created this simple guide for you to understand how the Chinese e-commerce ecosystem works. Let’s start by mentioning a couple of facts about Asia’s market....
Top 5 Products to Sell to Asia 2018
There is a vastly growing middle class of Chinese consumers. With increased exposure to the internet and foreign products, there are plenty of opportunities for selling products to Asia, with 5 product categories generating the most sales....
How WeChat Acts As A Customer Engagement Tool In Asia
In a country which leads the world now in every mobile usage and application metric, WeChat has emerged as the default business platform connecting commerce in the online environment with that of the physical offline world, often referred to as O2O...
Why WeChat Cross-Border eCommerce makes international brands and merchants successful In Asia
Asia is now the world’s 2nd biggest market and fast becoming the more consistently respected economy than USA. But how does your firm access Asia without incurring the risks and costs associated, while overcoming the complexity and distance? WeChat is a stable, secure and ownable channel for any brand or merchant, big or small...