Food and Beverage on WeChat Mobile Messaging eCommerce Platforms
The food and beverage market in a region such as Asia is highly inaccessible for the majority of international suppliers. Trading usually occurs in fragmented channels using often unreliable processes, hampering business process and outcomes.
Stronger interaction around the buy-side sourcing and procurement, and around the sell-side product knowledge and supply expertise can achieve much.
Your challenge is to make your food or beverage product’s trade an omni-channel experience, incorporating digital to gain efficiencies and scale, accelerate interaction and to engender long term trust and respect with your trading partner.
