WeChat Features

WeChat has a huge array of features with functionality that is constantly evolving, making it almost impossible to maintain an exhaustive list.


The main super-set features can be listed as follows:​

  • Messaging and chat
  • Moments newsfeeds
  • Content sharing
  • Voice
  • Video
  • Official Accounts (OAs)
  • Publishing
  • Contact management
  • Groups
  • Mini-program apps
  • E-commerce
  • Offline-to-Online QR Code Services
  • Games and entertainment
  • Wallet and bill payments
  • Peer to peer payments
  • Retail services
  • Customer services
  • Location/GPS services
  • Transactional and investment services
  • Account administration and analytics

For more background on WeChat and the product strategy of Tencent, you can read an analysis of it here and learn more from ACTTAO news articles here on cross-border e-commerce sales and customer engagement platforms.



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